Countdown to your sale
🏷️ Sunday, January 24, 2027
Your sale is 104 days away.
📌 That date is just an example. Set your own below and you'll get a link with your date in it, and this page keeps the background.
That's 14 weeks and 6 days to go.
✨ Make it yours
Everything applies to the counter live, and rides along in the link and the embed code.
Count down to a different date
Embed this countdown
Paste this into your site and the timer runs there on its own. Works anywhere you can drop a bit of HTML.
<iframe src="https://datecounter.com/embed.php?date=2027-01-24&theme=sale-promotion" width="100%" height="170" style="border:0;overflow:hidden" loading="lazy" title="Countdown to January 24, 2027"></iframe>
Prefer it dark? and the code above updates itself. Without JavaScript, add &theme=slate to the src by hand.
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🎈PartySaturday, December 12, 202661days About this countdown
A countdown next to the offer is the oldest trick in retail because it works. Set when the sale starts or ends, then embed it on the product page.
Pick your date in the picker above. The link you get back carries the date, this background and every colour you changed.
A countdown next to the offer is the oldest trick in retail because it works. 🏷️ Set when the sale starts or ends, then embed it on the product page.
Urgency without a number is just a claim. A clock that anyone can check is a fact, and shoppers can tell the difference.
- A 72 hour sale is 4,320 minutes. Showing the seconds makes the last hour feel like the last hour.
- Counting to the end of a sale usually converts better than counting to the start.
- Hide the seconds and pick the small size if the counter sits inside a product page rather than a banner. ⏳
Common sale lengths
| Sale | In hours |
|---|---|
| Flash sale, 24 hours | 24 |
| Weekend sale | 72 |
| One week | 168 |
| Black Friday through Cyber Monday | 96 |
Questions people ask
Can I match the counter to my shop's colours?
Yes. Every colour is adjustable and rides along in the embed code.
Does the embed slow my page down?
It is a plain iframe with no third-party scripts, and it loads lazily by default.
More background: Sales promotion on Wikipedia